JD SPORTS

Westfield Stratford Mall 

JD Sports used StoreBoost to drive incremental customer visits to their Westfield Stratford store outside of peak times. The campaign featured ads with dynamic messaging to encourage visits to their first floor store.

Results

 Dynamic Ads - Store location and live clock

 

Advertising activated when mall was +10% busy

 

+14.5% increase in footfall in 2 hour period after activation

 

Awareness of ads on digital screens 80% during campaign  


 

The campaign ran with creative featuring exclusive products in store.

Clock

Shows consumers the posters are live

CTA message

Highlighting new store location

Creative